In these times of uncertainty, Coalmarch is working hard to do what we do best; providing tools and resources to help small business owners in the home services grow their businesses. 

We partnered with Dan Gordon of PCO Bookkeepers to share expert guidance on how Coronavirus impacts your business' operations, marketing, sales, team and finances – and what you need to know to weather the storm.

Webinar Series: "Covid-19-Proofing Your Business"

This webinar series included 4 weekly sessions led by Donnie Shelton and Dan Gordon, featuring some of the direct impacts they are seeing in the pest and lawn industry and processes or strategies industry leaders are using to maximize opportunity and minimize risk for their businesses. 

To stay up-to-date on the latest information on how this is impacting the industry, click the button below to subscribe to our Youtube channel.

Subscribe!  

Looking for something specific? 

Webisode 1: March 27, 2020 | How COVID-19 impacts your business

Webisode 2: April 3, 2020 | The CARES Act

Webisode 3: April 10, 2020 | Increasing Revenue Stream

Webisode 4: April 17, 2020 | The right infrastructure to crisis-proof long-term

Stay tuned as we continue to add new information to help your keep operations, sales, and marketing running smoothly. 

Resources

Leadership:

How Coronavirus Impacts Your Pest Control Business

Growing Your Service Company during COVID-19

NPMA Updates & Resources

Marketing:

Google Changes for Local Business Due to COVID-19

COVID-19 Google My Business post template

Sales:

Utilizing your CTM Phone System to Manage a Remote Team

Customer Screening Questionnaire

COVID-19 Inside Sales Qualifying Script (Triangle Pest Control) 

Ensuring Business Continuity with CTM

People/HR:

CSR: Working Remote Checklist (Triangle Pest Control)

Daily Feedback Checklist (Triangle Pest Control) 

CTM Tools to Make Remote Work Easier

Seawright & Associates consultation services information (Seawright & Associates)

HR Actions Employers Should Take  (Seawright & Associates)

Employer Application for Small Business Loans (Seawright & Associates)

CARES Act Amendments (Seawright & Associates)

FFCRA Guidance & Forms (Seawright & Associates)

Employer Obligations for Paid Leave (Seawright & Associates)

Pandemic - Leaves of Absense (Seawright & Associates)

Financial:

PPP Loan Applications (PCO Bookkeepers)

PCO Bookkeepers Vimeo 

Recommended Reading

If you're looking for reading material to stay busy in quarantine, we also have resources that can help you grow your business long-term, no matter what the future holds. 

  • Grow!: How to Rapidly and Profitably Grow your Service Company Online (Donnie Shelton)
    Grow! provides a three-part path that gets out of the theoretical and shows service companies how to understand, implement and get fast growth with fat profits, using a system that has been thoroughly tested and proven by hundreds of service companies.

    For both new and experienced owner-operators alike, the Grow! Inbound Marketing System provides a step-by-step plan that will show you how to get the customers you want, when you want them, and at a fraction of the price of traditional advertising.

  • Build: How to Create a Phenomal Team for your Service Company (Donnie Shelton)
    This book will not only change the way you look at your business, it will change how you look at yourself. Explore winning strategies that home service industry leaders have implemented to achieve success. Build™ is a proven system that will guide you through the process of assembling a winning team, asking yourself the right questions, and focusing on the important aspects of running a successful business.
  • From Technician to CEO (Dan Gordon)
    This book is about the journey of a second-generation pest and lawn care professional, working to evolve the family business into a high-growth company.
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