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Welcome to the Coalmarch blog, where we write about web design, marketing, programming, Drupal, how not to get run over by a downtown Raleigh bus, and much, much, more.

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The Technician's Illusion...

When technicians become business owners, it's easy to still be stuck in the day-to-day operations, but beware of how this can negatively impact your business!
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Hedgehog

The Fantastic Mr. Hedgehog

Stop me if you’ve heard this before. A fox and a hedgehog are matched up in a one on one battle. Who ya got? The fox is smart, wiley, strong, and fast. The hedgehog only has one talent: rolling into...
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To UX or to UI, that's a good question...

You might have heard the terms user experience (UX) design and user interface (UI) design thrown around a time or two, and I'm betting you didn't really understand what they mean. They're the kinds...
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Seal the Deal: Sales Follow-Up Strategies

The Burden of Proof 25 years ago, the word of a business owner was enough for a prospective customer to trust them. In fact, just offering a service that someone needed was generally enough for that...
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How to Use Company Culture as a Recruitment Tool

When I was searching for a job after college I had two criteria I was looking for: it needed to be in the online marketing field and needed to be located in Raleigh. Let me tell you, there were a lot...
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