About Us
Lauren Hightower
Account Strategist
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Meet Lauren
In the Office
She graduated from Quincy University with a bachelor’s degree in Marketing and played college volleyball, which fuels her competitive drive and passion for helping those around her succeed. She loves working alongside her team, collaborating to help clients grow and thrive. Lauren is always looking for new ways to make an impact—and she’s just getting started!
Lauren is a strategic marketer who loves finding smarter, more efficient ways to get things done. She joined Coalmarch in early 2023 as an Account Strategist. Now, she juggles operations and client strategy, ensuring lawn care and pest control businesses get real, measurable results from their marketing efforts. Beyond the numbers and strategies, Lauren is passionate about building strong relationships with her clients—acting as a true partner in their success. Whether she’s refining workflows, aligning budgets with business goals, or tackling complex challenges, she’s always focused on creating solutions that drive growth and long-term success.
Skills:
Adobe Creative Cloud,
Client Service,
SEO,
Project Management,
Social Media,
Teaching and Training
Out of the Office
Outside the office, you’ll find Lauren spending time with family and friends, enjoying the outdoors, and staying active. She has a passion for traveling and loves exploring new places—Alaska and Italy are two of her favorites so far. Whether it’s hiking through breathtaking landscapes or discovering hidden gems in a new city, she’s always up for an adventure. She also enjoys cooking and going on new experiences with her husband. While her competitive spirit keeps her motivated, she equally appreciates a good lazy weekend—getting lost in a book, taking long walks, or watching a great movie. Speaking of movies, her all-time favorite is Top Gun, and she can quote almost every line!