About Us

Rachel Lyon

SEM Analyst

Meet Rachel

In the Office

After graduating from North Carolina State University with a B.S. in Marketing with a minor in Spanish, Rachel joined the Coalmarch family as a SEM Analyst. She enjoys learning what it takes to resonate with audiences, improve brand awareness, and drive traffic to a client’s various platforms. 

Having previously worked for and with several small businesses in both North Carolina and Tennessee, Rachel has always been passionate about helping small businesses thrive. She is excited to live out that passion for the home services community with Coalmarch. 

Out of the Office

When Rachel isn’t at work, you can find her popping in for an oat milk cortado (and if she’s feelin’ tea, a London Fog!) at her old stomping grounds, Jubala Coffee. In her free time, she is always down to do something outdoors, whether it be walking around Raleigh’s local lakes, having a picnic at Dorthea Dix Park, or taking a spontaneous weekend trip to Boone! Although she’s not the best plant mom, she enjoys frequenting the NC State Farmers Market for some fresh flowers and greens to fill her home.