About Us
Macie Wall
Marketing Operations Specialist
Meet Macie
In the Office
I joined the Coalmarch team in 2025 as a Marketing Operations Specialist, bringing over a decade of experience leading integrated marketing initiatives. With a background in campaign strategy, creative marketing, and marketing automation, I help ensure our internal efforts are as strong as the results we deliver to clients. From streamlining systems and optimizing HubSpot to collaborating across teams to execute high-impact campaigns, I keep our marketing engine aligned, efficient, and focused on growth. Whether I’m analyzing performance metrics or building workflows, I’m always looking for ways to improve results and drive smarter strategies.
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Skills: Marketing Operations • Campaign Strategy • HubSpot & CRM Optimization • Demand Generation • Content Strategy • Sales Enablement • Project Management
Out of the Office
Outside of work, I enjoy a quiet life on the coast with my husband and two dogs. I spend most of my free time reading, cozy-gaming, working out, and trying to keep my houseplants alive. I’m a strong believer that most of life's problems can be solved with a good fantasy book, a barbell, and a cold brew coffee.