Did Google just change its algorithm again? Want to know what we think about that? How about the most effective use of your online marketing dollars? Is it a managed Pay Per Click campaign, or straight organics? Take a look-see and feel free to ask questions or offer your own insights!
No matter the type of industry you’re in, chances are you could benefit from pay-per-click advertising. It’s 2017, and traditional advertising methods are dying a slow death. The days of super-successful billboard, print, and radio ad campaigns are becoming a thing of the past, and more and more businesses are investing their marketing dollars... read more
How we're changing the game with predictive analytics (Looking for the webinar signup? Read on or click here) Most agencies build and market websites for a wide range of industries. They may be good at different marketing channels (Facebook, email, AdWords), but only get to know each client’s industry on a superficial level. In other... read more
An Open Letter to Google Dear Google: There’s a problem with your local search rankings, and it’s time to make a change. As the Director of Inbound Marketing for an agency that represents service-based companies, I’ve learned quickly that the only way for these businesses to rank locally is for them to open physical locations closest to... read more
It happens every year: the busy season sneaks up on you, and you're caught in a whirlwind of work. As a business owner, you're thinking of a thousand things at once, and more than likely, updates to your website and online profile aren't at the top of the list. But they should be. We get it - keeping track of these things can be overwhelming.... read more
How the growth of Alexa, Siri, Ok Google, Cortana, and Bixby are shaping the future of lead generation. Back in November I published a post about how I expect emerging voice technology and digital assistants like Siri, Alexa, Cortana, and Ok Google to impact how people find and use services in the future. The next month, I presented my... read more