As a Team Lead, Rachel Betterbid manages a team within our Inbound Marketing Department, and is responsible for creating and executing digital marketing strategies. With a specialization in Pay-Per-Click (PPC) advertising and content creation, Rachel has a passion for optimizing paid search campaigns. She graduated from UNC-Wilmington with a bachelor’s degree in Communication Studies, and loves managing a team and building relationships with both our employees AND clients!
Out of the office, Rachel loves to spend time with friends and family, cook, go to concerts, and travel as much as possible. Fun fact: when Rachel was living in Wilmington, NC for college, she would often make extra money by being an extra on the hit show "One Tree Hill." Aside from the background of this show, you can also find Rachel on Twitter and LinkedIn!